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Tanner Rankin

About Tanner Rankin

https://www.sourceapproach.com

Tanner Rankin is the Fractional CMO for eCommerce, who leads the strategy and execution of eCommerce marketing by installing the Brand Operating System, which generates strategy effortlessly, aligns teams instantly, and governs AI automatically. Tanner is the CEO of The Source Approach (Strategic DTC Consulting) and Referazon (Amazon Influencer Search, CRM, & Shoppable Video SaaS), as well as an Author, Amazon Keynote Speaker, and eCommerce Keynote Speaker.

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